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Articles tagged membership (38)

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“Conventional fundraising wisdom is that you’ve got a couple of seconds to reach people and get them to do what you want them to do, and here we are writing 2,500-word appeals.”
“Our big premise is, we’re trying to be an open news desk for the internet. At the end of the day, we’re just trying to fuel a healthier, more open ecosystem of journalism.”
The Canadian news industry “has been in a long, slow, painful decline, and people are ready for solutions and to see something new.”
The Guardian revamped its ask and its membership offerings — moving from 12,000 members in the beginning of 2016 to 300,000 today.
Political news reporting doesn’t seem to be holding up well as a business in the city-state. And it’s even harder when you’re seen as “alternative” media.
“It’s obviously a crowded media sphere right now. A lot of people at the outset were dubious that we need another website.”
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But not just the diehards — it’s also an attempt to forge tighter connections with its growing web audience. “We’re trying to create a product that’s a supplement, not a replacement.”
“We’d be happy to see a healthy portion of our budget paid for by the membership program.”