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Articles tagged Michele McLellan (6)

patch
The lesson now dawning on publishers worldwide is that their reliance on advertising as the major support of their news businesses is all but over.
February 10, 2011
October 1, 2010
September 27, 2010
January 29, 2010
May 26, 2009
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Don’t try too hard to please Twitter — and other lessons from The New York Times’ social media desk
The team that runs the Times’ Twitter accounts looked back on what they learned — what worked, what didn’t — from running @NYTimes in 2014.
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How can public radio make audio that breaks big on social media? A NPR experiment identified what makes a piece of audio go viral.
722Q&A: Amy O’Leary on eight years of navigating digital culture change at The New York Times
“In 2007, as digital people, we were expected to be 100 percent deferent to all traditional processes. We weren’t to bother reporters or encourage them to operate differently at all, because what they were doing was the very core of our journalism.”
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