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Articles tagged mobile advertising (27)

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The Scandinavian media giant surveyed thousands of its users to figure out characteristics of effective mobile ads. One finding: Static images were more effective than rich media or video ads.
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Think making money on mobile advertising is hard now? Think how much more difficult it will be with a significant share of your audience is blocking all your ads — all with a simple download from the App Store.
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Plus: Questions about Twitter’s growth, inside the White House press corps, and the rest of the week’s news in journalism and tech.
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Ghafla won’t win any journalism awards any time soon, but it’s evidence that some of the revenue models pioneered by a few American outlets are finding uptake elsewhere. Sam Petulla
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Built on passion: How Vox Media grew from its roots as an Oakland A’s blog into one of the Internet’s biggest publishers
In a Q&A, Vox Media co-founder Tyler Bleszinski reflects on his time at the company.
0A new storytelling platform hopes to move crisis reporting beyond isolated events in the news cycle
The idea of Coda Story “is to watch things unfurl at the pace of evolving trends rather than daily developments.”
0Working with young reporters, City Bureau is telling the story of police misconduct in Chicago
“Those areas, more than any part of the city, have been disenfranchised over the past 100-plus years. Even though there’s coverage there, it’s often quick, one-hit coverage — parachute journalism.”
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