Nieman Foundation at Harvard
HOME
          
LATEST STORY
Feeds will open up to new user-determined filters
ABOUT                    SUBSCRIBE

Articles tagged mobile (305)

“The app is a really good first step for gathering information, using it in a respectful way, and seeing how people feel about that.”
“To be a Times reporter is to be in some ways a raconteur, right? A lot of the journalists here are great, great storytellers at a bar…I think The Daily taps into that great oral tradition of journalists, enthusiastically talking about a story in a way they’re excited about, and it gets people excited about it.”
Will more than 2 percent of digital readers ever pay for news? “There is a whole universe living between ads and subscriptions.”
His new startup Scroll aims to target readers who are engaged but not willing to sign up for a dozen digital subscriptions across their favorite sites. “Publishers have to make more money from this than they would have from advertising. Which, thankfully, is increasingly easy to do.”
Trzeba dotrzeć do odbiorcy tu, gdzie akurat się znajduje – czyli, zdaniem Univision, także podczas przygotowań do silnej burzy lub w trakcie szybkiej ewakuacji. Z telefonem w dłoni.
“The impact we’ve made has been noticeable on people in powerful positions, whether it’s politicians or mainstream media. We’ve opened them up, to see that you can’t ignore this, and that’s a good first step.”
Is Tronc’s acquisition of the New York tab a linchpin to a national strategy, or just another declining property to add to its portfolio?
“It wasn’t only about launching the new teams itself…The way we are launching new services impacts in a very big editorial way how we’re running existing ones.”
A Apple não irá, entretanto, sofrer um corte na receita das assinaturas.