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Articles tagged mobile (228)

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It sees service journalism as a way to build digital revenue and reach an audience interested in advice and recommendations as much as the Times’ criticism and culture coverage.
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The Scandinavian media giant surveyed thousands of its users to figure out characteristics of effective mobile ads. One finding: Static images were more effective than rich media or video ads.
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There was a lot of talk about adblocking in 2015. Has it developed into the sort of threat publishers feared?
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“We have to communicate to the public that we are essential. We have to do that through our work, not just through writing columns saying, ‘Boy, you know, you’re going to miss us if we’re not around.'”
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“In six months, I’d love to have done a couple of experiments, learn from them, and hopefully have had as many failures as successes.”
NEW YORK, NY - NOVEMBER 05:  A general view of atmosphere during The New York Times's NYTVR exclusive look event on November 5, 2015 in New York City.  (Photo by Neilson Barnard/Getty Images for New York Times)
“We hope people see this as the moment when VR went mainstream.”
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From newspapers for sale to a new wave of paid content; from ad blockers to Watson; from article particles to cutting back on print.
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Out of many, NPR One: The app that wants to be the “Netflix of listening” gets more local
A big update moves NPR One yet another step in the direction of becoming a one-stop shop for all audio content, from local newscasts to podcasts outside the NPR world.
0Need to find, keep, and maximize talent today? Look to an old-school example, Gene Roberts
“Virtually every hire should be part of a long-range master plan of journalistic excellence.”
0The New York Times and WBUR are bringing ‘Modern Love’ essays to life with sounds and celebrity reads
“We’re trying to touch people just through sound, in a really profound way.”
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