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Seeking “innovative,” “stable,” and “interested”: How The Markup and CalMatters matched up
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Articles tagged native ads (3)

“We counted all the native advertisements between 2014 and 2019 we could find from The New York Times, The Washington Post, and The Wall Street Journal.”
“Being outside looking in, to me, is quite important. I think that, for the audience and also for a lot of the people involved in this, it’s a lifelong feeling of trying to make sense of a world that you’re not necessarily inside of or a part of.”
News on digital platforms may feel like a revolution, but a lot of the underlying behaviors — by readers and by publishers — date back to an earlier era.