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Articles tagged NBC (28)

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“We know a great deal about how to make linear television and we’ve been doing it a very long time, but there is a generation of people who currently don’t have cable subscriptions, and who won’t have cable subscriptions, that are beginning to form different habits around how they consume news.”
Spurned by a network that wanted to own its own station in the market, WHDH has responded by offering 87 hours of local news a week. (Plus “Family Feud.”)
As “second screen” offerings from TV networks mushroom, online outlets are jostling for attention with live shows of their own.
A dozen producers from BuzzFeed are working around the clock to curate the channel, with access to NBC footage.
“Sometimes when I catch myself rolling my eyes at a new platform, I say to myself, don’t be a snob. That’s how you got your big break.”
The NBC-owned company’s new Slack bot lets you follow more than 90,000 topics.
The NBC-owned app is adding alerts for emerging stories.
Can publishers find a sustainable business model this new age of Facebook/Apple/Snapchat/Twitter/Google distributed content? And is local news destined to be left behind?
Nine publishers have signed on, hoping it’s a way to better monetize mobile traffic they struggle to turn into dollars. But is it a smart adjustment to digital reality — or a surrender?