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Articles tagged NYT Cooking (14)

“My team believes that by investing in the subscribers we have and making the subscription experience better and better, we’ll be able to help all parts of the subscription business.”
“I think over the next five years, it’s possible the competitive landscape will actually get in some ways more attractive for The New York Times, because I’m afraid I see a lot of casualties over the next few years because of the economics of the industry.”
Will more than 2 percent of digital readers ever pay for news? “There is a whole universe living between ads and subscriptions.”
It’ll cost five bucks every four weeks, and it’s the latest step in the Times’ push toward a business more reliant on reader revenue.
The New York Times en Español is the Times’ latest attempt to grow its audience internationally.
It sees service journalism as a way to build digital revenue and reach an audience interested in advice and recommendations as much as the Times’ criticism and culture coverage.
With a renewed focus on subscriptions, the Times believes it can double its digital revenue to $800 million in 2020.