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A new report finds wide gaps in how different news outlets are using analytics to drive their editorial strategy: “Analytics can be about more than having a big screen with numbers that go up and down.”
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From podcasts to push notifications, Slack to The Skimm, and reader comments to rethinking brands.
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The chase for short-term gain is undercutting local papers’ long-term position in the community — the one asset national outlets and tech companies can’t match, argues a former editor at Digital First Media.
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“Attention minutes” combine traditional metrics with measurements aimed at figuring out how much time readers really spend with content.
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In rough chronological order, and with a pinch of design inspiration from BuzzFeed. Joshua Benton
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Plus: Katie Couric’s jump to Yahoo, Lara Logan’s leave from 60 Minutes, and the rest of the stories in journalism and tech.
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Redefining the relationship between journalist and citizen, the quandary of comfort news, and Norwegian thrash death metal: all that and more in this month’s roundup of the academic literature.
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More than 1,400 journalists, publishers, academics, and more are descending on Atlanta this week to talk shop.
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We need to get beyond counting pageviews and ad impressions and build better ways of judging how our work changes the world around us.
What to read next
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Newsonomics: In the platform wars, how well are you armed?
“Think about platforms as fishing places where you can find large, engaged audiences and build a relationship with them by providing content. Then offer these users some other services off-platform.”
0BuzzFeed is building a New York-based team to experiment with news video
It is the “center of a Venn diagram” between BuzzFeed Motion Pictures and BuzzFeed News.
0Newsonomics: Can a Bezos buddy act help fend off Gannett’s bid for Tribune?
Tribune Publishing’s Michael Ferro says he wants to bring The Washington Post’s Arc CMS to its newspapers. Is that a grasp at credibility or a model for other news companies to outsource their tech stacks?
These stories are our most popular on Twitter over the past 30 days.
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Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
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The New York Times
Bayosphere
The Nation
Mother Jones
Hechinger Report
Media Consortium
American Independent News Network
The Daily
Public Radio International
Mashable
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The Ann Arbor Chronicle