All entries tagged: pre-roll
Talking Points Memo’s advertising strategy explained…in 100 seconds
Last time we checked in with Talking Points Memo, which was December, the political news site planned to get serious about in-house advertising sales as it added reporters in Washington. Since then, TPM hired its first vice president of sales, Diane Rinaldo, and vastly accelerated the site’s advertising revenue. (Expanding in D.C. has not been [...]
