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Articles tagged push alerts (11)

“There is widespread frustration about the difficulty of gauging qualitative aspects of success, such as helpfulness or usefulness.”
New research on how news organizations are using (and abusing?) push notifications.
“Did we make the job reports live blog better, because we put more attention to it, and should we push to do more things like this in the newsroom in general?”
So why’d the Times make your phone buzz twice Tuesday afternoon? The inspiration was threaded tweets.
“It’s gone from being an interesting platform that we’re dipping our toes into to a huge audience.”
A change in its preferred metric opened up a new approach to testing and tailoring.
It’s the first time The Guardian has worked on a new notification format for its native apps.
“We’re pretty optimistic that there will be some innovative ad format that follows all of this.”