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Articles tagged Spiegel Online (4)

“How do you make it more palatable and acceptable for people to emotionally engage with reality?”
Read now, buy later: “We defer the time when you have to register and pay to a later stage, letting you convince yourself of the content, of the quality of the content, of the benefits that are offered to you.”
A stern self-analysis: “We inflate our importance. We can’t confess to weaknesses and certainly can’t show them. We don’t surprise often enough. We try too little that is really new. We set the wrong priorities.”
“We didn’t want to alienate core loyal readers with sudden content for younger audiences. So we started a whole other product to cater to young people where we can try new things, ‘move fast, and break stuff.'”