On average, they’re paying just under $80 per year. About 40 or so indie publishers with paid offerings are making what Substack calls “meaningful money.”
“My team believes that by investing in the subscribers we have and making the subscription experience better and better, we’ll be able to help all parts of the subscription business.”
What’s the most effective way to encourage more writers to start their own subscription sites? Reduce the time they spend doing anything that’s not writing, argues Substack.
“As a businessman, I try to run this like a Main Street shop. If you’re a subscriber and you have some issue, I need to respond to those issues promptly, as if it was your neighborhood hardware store. That’s part of my job.”
Welsh, Madeline. "Pando pivots to rely on reader revenue over advertising." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 23 Jun. 2015. Web. 25 Apr. 2024.
APA
Welsh, M. (2015, Jun. 23). Pando pivots to rely on reader revenue over advertising. Nieman Journalism Lab. Retrieved April 25, 2024, from https://www.niemanlab.org/2015/06/pando-pivots-to-rely-on-reader-revenue-over-advertising/
Chicago
Welsh, Madeline. "Pando pivots to rely on reader revenue over advertising." Nieman Journalism Lab. Last modified June 23, 2015. Accessed April 25, 2024. https://www.niemanlab.org/2015/06/pando-pivots-to-rely-on-reader-revenue-over-advertising/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2015/06/pando-pivots-to-rely-on-reader-revenue-over-advertising/
| title = Pando pivots to rely on reader revenue over advertising
| last = Welsh
| first = Madeline
| work = [[Nieman Journalism Lab]]
| date = 23 June 2015
| accessdate = 25 April 2024
| ref = {{harvid|Welsh|2015}}
}}
