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Articles tagged The Atlantic (34)

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The Atlantic invested years and money into figuring out what they wanted The Wire to be. Now, after relaunching and promising reinvestment, the site is being brought back under the wing of its parent. Justin Ellis
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Maybe it’s just a new iteration on the advertorials newspapers and magazines have run for decades. Maybe it’s a scurrilous devaluation of journalism. Either way, it’s here, and at the highest levels of the business. Joshua Benton
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There’s money in conferences, festivals, and expos, but you’ll still have to work for it.
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With yesterday’s official launch of its online national edition, the Salt Lake City newspaper-turned-digital-media-company is continuing to aim for a national audience.
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As a small band of ex-Posties launch the much watched Vox, the paper’s top editor sees better days ahead for many outlets new and old.
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One of The Atlantic’s first spinoffs, the company wants to transform The Wire into a gritty look at life on the streets of Baltim…I mean, a mobile-friendly destination for both heavy and light news consumers.
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From Medium’s Notes to The New York Times’ Quips, lots of publishers are dabbling in annotated commenting. Can they make it stick?
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The Times doesn’t want to be “so serious all the time that you end up being just a dreadful bore at the dinner party, you know? Nobody wants that, either. We want to be entertaining as well, we want to have some fun. It doesn’t have to all be heavy and brooding.”
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The new wave of news startups is aiming at a younger audience. But do legacy media companies have a chance at earning their attention?
803A mixed bag on apps: What The New York Times learned with NYT Opinion and NYT Now
The two apps were part of the paper’s plan to increase digital subscribers through smaller, targeted offerings. Now, with staff cutbacks on the way, one app is being shuttered and the other is being adjusted.
413The new Vox daily email, explained
The company’s newsletter, Vox Sentences, enters an increasingly crowded inbox. Can concise writing and smart aggregation on the day’s news help expand their audience?
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