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The digital business reporting outlet — think The Information for India — isn’t yet a year old and has paying subscribers in “the low to mid-1,000s.”
Briefing is meant to be more Politico Playbook than Techmeme. It’s updated around the clock, but is also being sent out as a daily email newsletter for subscribers.
The NYU professor explains why he’s working with De Correspondent on its U.S. launch — and why figuring out a trusted membership model is key to journalism’s future.
“I believe very powerfully in the public service of journalism — I just think we have to quit being delusional about what it takes to build a business around that.”
Going both upmarket to investors ($10,000 a year) and downmarket to students ($234 a year).
“Our idea was that we were going to create one of these things in a classic format and see if there was enough interest to sustain it.”
Plus: Strong early numbers for Modern Love, NPR emphasizes being live, and why there aren’t more podcasts for kids.