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Snapchat stories: Here’s how 6 news orgs are thinking about the chat app
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Articles tagged Tout (5)

sarah marshall
“This visual storytelling — I just wanted to be part of it.”
Digital advertising is still growing — but not for publishers, many of which are struggling to get past zero growth. How can a news company compete with the Googles and Facebooks for advertiser dollars?
Levinson
WorldStream, the Journal’s stream of brief videos built on Tout, is getting premium ad rates and substantial audience numbers.
wall-of-televisions
Do newspapers have a shot at stepping ahead of their broadcast rivals as web video evolves?
stream-cc
An internal video-filing app goes public, featuring super short videos that reporters capture on their smartphones.
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tweets
Snapchat’s new Discover feature could be a significant moment in the evolution of mobile news
By putting mobile-native news adjacent to messages from friends, Snapchat could be helping create part of the low-friction news experience many want and need.
711Here’s how the BBC, disrupted by technology and new habits, is thinking about its future
The British broadcaster released a new report looking at the future of news as it looks toward its royal charter renewal in 2017.
701Snapchat stories: Here’s how 6 news orgs are thinking about the chat app
From live events to behind-the-scenes tours, The Huffington Post, Fusion, Mashable, NPR, Philly.com, and The Verge tell us how they’re approaching Snapchat.
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