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Articles tagged Twitter advertising (4)

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Celebrities have been selling tweets to advertisers for years now. Now the Associated Press is giving it a try.
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Plus: Twitter’s redesign, the debate over how to legally define journalism, and all the rest of this week’s must-reads in media and tech.
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Athletes and celebrities have been successful in making money endorsing products on Twitter, but for news organizations, big money remains elusive.
November 5, 2010
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The New York Times built a Slack bot to help decide which stories to post to social media
The bot, named Blossom, helps predict how stories will do on social and also suggests which stories editors should promote.
1287Jo Ellen Green Kaiser: Do independent news outlets have a blind spot when it comes to ethnic media?
The head of the Media Consortium argues that, by defining themselves in opposition to mainstream media, independent progressive outlets miss out on the power of ethnic and community journalism.
1029Newsonomics: 10 numbers on The New York Times’ 1 million digital-subscriber milestone
Digital subscribers are proving to be the bedrock of the Times’ business model going forward. How much more room is there for growth — and at what price points?
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