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Articles tagged video advertising (20)

state-of-the-news-media-pew
Pew’s annual omnibus report finds that the transition to digital, and the influx of new money and new ideas, only represents a sliver of activity in the broader media.
high level social video formats
“This kind of repurposing of media not for consumption but for communication is, I think, the underpinning of this social age.”
nytimes-video
The Times doesn’t want to be “so serious all the time that you end up being just a dreadful bore at the dinner party, you know? Nobody wants that, either. We want to be entertaining as well, we want to have some fun. It doesn’t have to all be heavy and brooding.”
nytimes-videos
The Times wants to make video freely available on their own properties and elsewhere on the web. They also plan to increase video production.
Levinson
WorldStream, the Journal’s stream of brief videos built on Tout, is getting premium ad rates and substantial audience numbers.
photo
The latest in WSJ Live’s video line-up is an early-morning news, business, and finance show called Asia Today.
Josh Marshall
TPM’s Josh Marshall says he now views what was launched as a website as a bundle of knowledge and expertise that “exists inherently on no particular platform” — which is why he’s moving big into mobile and video.
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Wearables could make the “glance” a new subatomic unit of news
“The audience wants to go faster. This can’t be solved with responsive design; it demands an original approach, certainly at the start.”
677Designer or journalist: Who shapes the news you read in your favorite apps?
A new study looks at how engineers and designers from companies like Storify, Zite, and Google News see their work as similar — and different — from traditional journalism.
596Ken Doctor: Guardian Space & Guardian Membership, playing the physical/digital continuum
The Guardian is making its biggest bet on memberships and events by renovating a 30,000 square foot space to host live activities in the heart of London.
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