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Articles tagged video advertising (20)

state-of-the-news-media-pew
Pew’s annual omnibus report finds that the transition to digital, and the influx of new money and new ideas, only represents a sliver of activity in the broader media.
high level social video formats
“This kind of repurposing of media not for consumption but for communication is, I think, the underpinning of this social age.”
nytimes-video
The Times doesn’t want to be “so serious all the time that you end up being just a dreadful bore at the dinner party, you know? Nobody wants that, either. We want to be entertaining as well, we want to have some fun. It doesn’t have to all be heavy and brooding.”
nytimes-videos
The Times wants to make video freely available on their own properties and elsewhere on the web. They also plan to increase video production.
Levinson
WorldStream, the Journal’s stream of brief videos built on Tout, is getting premium ad rates and substantial audience numbers.
photo
The latest in WSJ Live’s video line-up is an early-morning news, business, and finance show called Asia Today.
Josh Marshall
TPM’s Josh Marshall says he now views what was launched as a website as a bundle of knowledge and expertise that “exists inherently on no particular platform” — which is why he’s moving big into mobile and video.
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How Al Día, Philadelphia’s Spanish-language newspaper, is adapting to a bilingual world
Sixty-two percent of Hispanic-American adults are bilingual, and as more young people come to prefer reading in English, the paper is being forced to adapt.
0En Español: The New York Times launches a Spanish-language news site aiming south of the border
The New York Times en Español is the Times’ latest attempt to grow its audience internationally.
0This is what it’s like to launch a journalism school from scratch
At Morgan State, one of the few historically black colleges and universities with a journalism school, “we not only have to provide our students the knowledge in the classroom that they need to compete, but we also have to be a provider of the practical experiences that they need.”
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