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Articles tagged Voice of San Diego (40)

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“At the heart of it is to get more people to engage with us with their information so we can get them into the pipeline for potential membership.”
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The liberal political site is betting on something less commodified than banner advertising to find sustainable revenue — and to better take advantage of its unique audience. Ken Doctor
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The Austin-based news nonprofit has success and a measure of stability with its business model, raising almost $27 million in its first five years. But now the Tribune has to figure out how it grows its audience outside the capitol.
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If it works, it’s a model that could be replicated in cities across the country. But it needs IRS approval first.
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The Lens has reduced staff and altered coverage plans after a donor and foundation cut funding for the local news nonprofit.
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With a new grant from Knight, the nonprofit organizations are working to improve their customer management systems and better integrate membership data into their websites.
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Can you raise more money for the news by harnessing the power of social sharing — and making the impact of journalism a little more clear?
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Working with the Investigative News Network, Knight will provide microgrants of up to $35,000 for projects that help nonprofits and public media with technology, business, or operations. Justin Ellis
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A report from Knight Foundation finds that nonprofit news sites are growing revenues and audiences, but finding the path to long-term success will take more experimentation.
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Millennials say keeping up with the news is important to them — but good luck getting them to pay for it
The new report from the Media Insight Project looks at millennials’ habits and attitudes toward news consumption: “I really wouldn’t pay for any type of news because as a citizen it’s my right to know the news.”
926The next stage in the battle for our attention: Our wrists
News companies have moved from print dollars to digital dimes to mobile pennies. Now, with the highly anticipated launch of the Apple Watch, the screens are getting even smaller. How are smart publishers thinking about the right way to serve users and maintain their attention on smartwatches?
792A wave of distributed content is coming — will publishers sink or swim?
Instead of just publishing to their own websites, news organizations are being asked to publish directly to platforms they don’t control. Is the hunt for readers enough to justify losing some independence?
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