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Articles tagged Washington Post (280)

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Will more than 2 percent of digital readers ever pay for news? “There is a whole universe living between ads and subscriptions.”
That’s the argument of the BBC’s Trushar Barot, who believes voice AI is the biggest technology revolution that the news industry is missing — and that it’s not too late to do something about it.
Is Tronc’s acquisition of the New York tab a linchpin to a national strategy, or just another declining property to add to its portfolio?
Can it attract a new editor of national stature with digital savvy? Or will continued chaos within Tronc scare talent off?
A step back to look at the news lessons of this summer.
“We wanted to reach an audience we’re not reaching as well as we could.”
With its business model squarely built around reader revenue, getting users logged in is a critical step toward payment. So the Times is making a “shift from platform to reader.”
“Sometimes, I’ve learned, you have to take opportunity where you least expect it. And in the end that’s what happened to us.”
“By outlining and making clear what your expectations are for the space, you’re already creating a greater likelihood of success.”