“If people don’t understand what brand journalism can be, I think it could go sideways and end up being derided as another ‘failed journalism experiment.’ I’m bound and determined to see that that doesn’t happen.”
Benton, Joshua. "The Dallas Morning News is climbing on the native advertising bandwagon." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 25 Sep. 2013. Web. 17 Apr. 2024.
APA
Benton, J. (2013, Sep. 25). The Dallas Morning News is climbing on the native advertising bandwagon. Nieman Journalism Lab. Retrieved April 17, 2024, from https://www.niemanlab.org/2013/09/the-dallas-morning-news-is-climbing-on-the-native-advertising-bandwagon/
Chicago
Benton, Joshua. "The Dallas Morning News is climbing on the native advertising bandwagon." Nieman Journalism Lab. Last modified September 25, 2013. Accessed April 17, 2024. https://www.niemanlab.org/2013/09/the-dallas-morning-news-is-climbing-on-the-native-advertising-bandwagon/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2013/09/the-dallas-morning-news-is-climbing-on-the-native-advertising-bandwagon/
| title = The Dallas Morning News is climbing on the native advertising bandwagon
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 25 September 2013
| accessdate = 17 April 2024
| ref = {{harvid|Benton|2013}}
}}