CEO Adriano Farano says, after improvements to the playlist-creation experience on iPads, “we’re ready to start monetizing” — and expanding to Android.
They drive huge engagement and otherworldly pageviews. From internal analytics to a flexible CMS, the recent quiz boom provide a useful peek into how BuzzFeed sees itself as a platform.
Even as they try to beef up video views on their own sites, news outlets should stay aware of viral opportunities that might exist on other platforms like YouTube.
Benton, Joshua. "What to do when your video is winning social media, but it’s a copy that’s getting the clicks?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 19 Feb. 2014. Web. 16 Apr. 2024.
APA
Benton, J. (2014, Feb. 19). What to do when your video is winning social media, but it’s a copy that’s getting the clicks?. Nieman Journalism Lab. Retrieved April 16, 2024, from https://www.niemanlab.org/2014/02/what-to-do-when-your-video-is-winning-social-media-but-its-a-copy-thats-getting-the-clicks/
Chicago
Benton, Joshua. "What to do when your video is winning social media, but it’s a copy that’s getting the clicks?." Nieman Journalism Lab. Last modified February 19, 2014. Accessed April 16, 2024. https://www.niemanlab.org/2014/02/what-to-do-when-your-video-is-winning-social-media-but-its-a-copy-thats-getting-the-clicks/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/02/what-to-do-when-your-video-is-winning-social-media-but-its-a-copy-thats-getting-the-clicks/
| title = What to do when your video is winning social media, but it’s a copy that’s getting the clicks?
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 19 February 2014
| accessdate = 16 April 2024
| ref = {{harvid|Benton|2014}}
}}
