Battles, Matthew. "Papering over the bumps: Is the online media ecosystem really flat?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 2 Jul. 2010. Web. 30 Sep. 2023.
APA
Battles, M. (2010, Jul. 2). Papering over the bumps: Is the online media ecosystem really flat?. Nieman Journalism Lab. Retrieved September 30, 2023, from https://www.niemanlab.org/2010/07/papering-over-the-bumps-is-the-online-media-ecosystem-really-flat/
Chicago
Battles, Matthew. "Papering over the bumps: Is the online media ecosystem really flat?." Nieman Journalism Lab. Last modified July 2, 2010. Accessed September 30, 2023. https://www.niemanlab.org/2010/07/papering-over-the-bumps-is-the-online-media-ecosystem-really-flat/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2010/07/papering-over-the-bumps-is-the-online-media-ecosystem-really-flat/
| title = Papering over the bumps: Is the online media ecosystem really flat?
| last = Battles
| first = Matthew
| work = [[Nieman Journalism Lab]]
| date = 2 July 2010
| accessdate = 30 September 2023
| ref = {{harvid|Battles|2010}}
}}
