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MLA

Benton, Joshua. "The New York Times experiments with native advertising…on two wheels." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 28 May. 2013. Web. 6 Dec. 2019.

APA

Benton, J. (2013, May. 28). The New York Times experiments with native advertising…on two wheels. Nieman Journalism Lab. Retrieved December 6, 2019, from https://www.niemanlab.org/2013/05/the-new-york-times-experiments-with-native-advertising-on-two-wheels/

Chicago

Benton, Joshua. "The New York Times experiments with native advertising…on two wheels." Nieman Journalism Lab. Last modified May 28, 2013. Accessed December 6, 2019. https://www.niemanlab.org/2013/05/the-new-york-times-experiments-with-native-advertising-on-two-wheels/.

Wikipedia

{{cite web
    | url = https://www.niemanlab.org/2013/05/the-new-york-times-experiments-with-native-advertising-on-two-wheels/
    | title = The New York Times experiments with native advertising…on two wheels
    | last = Benton
    | first = Joshua
    | work = [[Nieman Journalism Lab]]
    | date = 28 May 2013
    | accessdate = 6 December 2019
    | ref = {{harvid|Benton|2013}}
}}