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MLA
Benton, Joshua. "How Gawker buys traffic (rarely, for advertisers)." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Feb. 2014. Web. 7 Jun. 2020.
APA
Benton, J. (2014, Feb. 11). How Gawker buys traffic (rarely, for advertisers). Nieman Journalism Lab. Retrieved June 7, 2020, from https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/
Chicago
Benton, Joshua. "How Gawker buys traffic (rarely, for advertisers)." Nieman Journalism Lab. Last modified February 11, 2014. Accessed June 7, 2020. https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2014/02/how-gawker-buys-traffic-rarely-for-advertisers/
| title = How Gawker buys traffic (rarely, for advertisers)
| last = Benton
| first = Joshua
| work = [[Nieman Journalism Lab]]
| date = 11 February 2014
| accessdate = 7 June 2020
| ref = {{harvid|Benton|2014}}
}}
The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age.
It’s a project of the Nieman Foundation for Journalism at Harvard University.
