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Newsonomics: What was once unthinkable is quickly becoming reality in the destruction of local news
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Articles tagged Interactive Advertising Bureau (17)

Plus: New big-picture views from Pew, Malcolm Gladwell hits the promo circuit, and more growth in branded podcasts.
Plus: Remixing podcast talent to build new shows, Google prepares to enter the market in a big way, and how to avoid “radiosplaining.”
There was a lot of talk about adblocking in 2015. Has it developed into the sort of threat publishers feared?
“The variety of companies that were brought on-stage collectively offered a broad range of content types — thus broadening the narrative of what podcasts are and what podcasts can be.”
At a few smart legacy news companies, there’s digital advertising growth and smart strategy. But most newspaper companies are finding the important numbers are still headed in the wrong direction.
April 8, 2010