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Articles tagged podcast advertising (28)

Plus: Midroll’s CEO steps down, Malcolm Gladwell goes audio, and how voice assistants (Siri, Alexa, Cortana) could impact NPR’s drive time programs.
“Here we have a public radio station that seems to not only fail to recognize who its natural friends are, but one that is lashing out at potential allies.”
The forces behind BuzzFeed’s and Longform’s podcasts are going into business for themselves, with an impressive initial list of clients — including The New York Times.
Plus: Evidence of podcasts going mainstream, how advertisers see the iTunes charts, and a truly remarkable episode of Radiolab.
Plus: More on the lack of podcasts for kids, WBUR builds on partnerships, and a pregnancy podcast releases all episodes Netflix-style.
Plus: Strong early numbers for Modern Love, NPR emphasizes being live, and why there aren’t more podcasts for kids.
Plus: Remixing podcast talent to build new shows, Google prepares to enter the market in a big way, and how to avoid “radiosplaining.”
The first episode of the second season of Serial debuted last week. Plus: Third Coast International Audio Festival is running its first fundraising campaign, and Howard Stern re-ups with Sirius XM.
“I reckon it’ll take us another year to figure out whether this podcast thing is actually a bubble.”
The magazine is collaborating with WNYC Studios to launch a new radio show and podcast. So what, exactly, does The New Yorker sound like?