Nieman Foundation at Harvard
HOME
          
LATEST STORY
Being skeptical of sources is a journalist’s job — but it doesn’t always happen when those sources are the police
ABOUT                    SUBSCRIBE

Articles tagged reader revenue (23)

Once print advertising collapsed, newspapers hiked prices to get more money from readers. If they hadn’t, they’d employ even fewer journalists and be in even worse shape today.
One finding: “Need-to-know material converts (related to how to live your life, understand the world), while nice-to-know (guides, arts, reviews) converts badly but is key for retention.”
“Attitudes about newsroom collaboration are improving but it can feel like an uphill push sometimes.”
“Don’t substitute the word ‘interest’ for ‘value.’ People might be interested in a car crash, but don’t value it enough to pay for it.”
“The promise of Facebook growth is that, if get your strategy just right, you can get big scale and make money off a relatively small cost base…But there is no media business without a relationship with the consumer.”
In the Netherlands and in Germany, two closely watched startups have gone to readers to pay the bills. What lessons from there can be applied elsewhere?
Pew’s annual omnibus report finds that the transition to digital, and the influx of new money and new ideas, only represents a sliver of activity in the broader media.