In the BBC’s final two experimental rounds, the R&D team focused on 1) tweaking the stories based on each reader’s information needs and 2) breaking down the news into more digestible bits.
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Schmidt, Christine. "35 prototypes, one year, and lots learned: The BBC puts its mobile storytelling plan in action." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 28 Nov. 2018. Web. 18 Mar. 2025.
APA
Schmidt, C. (2018, Nov. 28). 35 prototypes, one year, and lots learned: The BBC puts its mobile storytelling plan in action. Nieman Journalism Lab. Retrieved March 18, 2025, from https://www.niemanlab.org/2018/11/35-prototypes-one-year-and-lots-learned-the-bbc-puts-its-mobile-storytelling-plan-in-action/
Chicago
Schmidt, Christine. "35 prototypes, one year, and lots learned: The BBC puts its mobile storytelling plan in action." Nieman Journalism Lab. Last modified November 28, 2018. Accessed March 18, 2025. https://www.niemanlab.org/2018/11/35-prototypes-one-year-and-lots-learned-the-bbc-puts-its-mobile-storytelling-plan-in-action/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2018/11/35-prototypes-one-year-and-lots-learned-the-bbc-puts-its-mobile-storytelling-plan-in-action/
| title = 35 prototypes, one year, and lots learned: The BBC puts its mobile storytelling plan in action
| last = Schmidt
| first = Christine
| work = [[Nieman Journalism Lab]]
| date = 28 November 2018
| accessdate = 18 March 2025
| ref = {{harvid|Schmidt|2018}}
}}
