Schmidt, Christine. "Data from analyzing 5,000 social videos suggests that only 1 percent will go viral." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 25 Jul. 2017. Web. 15 Oct. 2019.
APA
Schmidt, C. (2017, Jul. 25). Data from analyzing 5,000 social videos suggests that only 1 percent will go viral. Nieman Journalism Lab. Retrieved October 15, 2019, from https://www.niemanlab.org/2017/07/data-from-analyzing-5000-social-videos-suggests-that-only-1-percent-will-go-viral/
Chicago
Schmidt, Christine. "Data from analyzing 5,000 social videos suggests that only 1 percent will go viral." Nieman Journalism Lab. Last modified July 25, 2017. Accessed October 15, 2019. https://www.niemanlab.org/2017/07/data-from-analyzing-5000-social-videos-suggests-that-only-1-percent-will-go-viral/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2017/07/data-from-analyzing-5000-social-videos-suggests-that-only-1-percent-will-go-viral/
| title = Data from analyzing 5,000 social videos suggests that only 1 percent will go viral
| last = Schmidt
| first = Christine
| work = [[Nieman Journalism Lab]]
| date = 25 July 2017
| accessdate = 15 October 2019
| ref = {{harvid|Schmidt|2017}}
}}
