Links on Twitter: Publishers vs. portals on ad effectiveness, Us Weekly’s preparations for traffic deluge, the Steal-o-Meter

Are ads on NYT, ESPN, WSJ more effective than on portals like AOL, Yahoo? Publishers, naturally, say yes http://tr.im/wks6 »

Can’t tell you how often I’ve referred to @ksablan‘s post on “topic pages for journalism.” Really useful http://tr.im/my61 »

How Us Weekly prepared for an onslaught of traffic to its exclusive Michael Jackson video http://tr.im/wlDW »

Hah! The Steal-o-Meter: @mediatwit rates various methods of excerpting, aggregating, and linking to others http://tr.im/wlR5 »

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