Lessons learned in The Building of Lost Causes“The skills we developed while facing down the fossil fuel industry — persistence through trolling campaigns, converting readers one by one, turning an upstart publication into essential reading — these aren’t just about journalism. They’re about how to keep building when everything around you feels like it’s crumbling.”
By Linda Solomon Wood
Blocking out the audience’s siren song“But most governance — even extreme governance — is banal. If Project 2025 is anything to go by, journalists need to focus more on the boring minutiae of policymaking and not on the sensationalism of politics.”
By Jonas Kaiser
Newsrooms break new ground in AI“Our industry has an unfortunate history of having disruptive emerging technologies inflicted upon it, putting us on the defensive and forcing us to begrudgingly adapt. But this time around, it feels like we’re taking some welcome initiative.”
By Chase Davis
Podcasting becomes the primary strategy, not an afterthought“At a time where traditional media trust continues to hit historic lows, podcasts can help long-standing organizations establish stronger relationships with audiences and, in the process, drive real change in how people think and engage with the news.”
By Joni Deutsch
Progressive media at a crossroads“This coming year will see major growth in online progressive media. What’s harder to predict is which communities will see themselves represented in this media. Which communities will hear this media speaking to their experiences and frustrations?”
By Anthony Nadler
The moral injury epidemic“For many organizations, what I’m describing requires culture change. The ‘good’ news is that things are now desperate enough for most that change is the only choice.”
By Andrew Losowsky
Adaptive partnerships in the AI data marketplace“With so many competing startups vying to serve this emerging market, there will be lots of opportunities for publishers — and in some cases journalists who have their own newsletters or websites — to experiment.”
By Courtney Radsch
Outlets pivot to promoting action, not just news“Journalism at its core should be information that’s useful or user-friendly, that helps people navigate their lives on a daily basis, that helps them make decisions impacting their future, that helps them take action.”
By Anita Li
