Archives: 2018

“When you diamond-mine, you basically mess up the resource if you go for the best stuff first.”
Can a widget’s worth of reader engagement lead to useful data — and maybe even money? “The whole idea is to give readers and communities a voice within journalism.”
“If you parachute into a place, whether it’s a foreign place or your own country, and think you’ll never go back, you’re not accountable to people in the same way.”
Plus: PRX expands, WNYC shuffles, NPR stagnates, Dirty John adapts, Macmillan strategizes, and Gimlet parties.
In western Massachusetts, the Berkshire Eagle is trying to recover from cost-cutting and rebuild its standing in the community. “We’re trying to do something that’s not been done, which is to bend the circulation curve backwards.”
As Tronc dispatches yet another leadership team, attention returns to bigger questions about the company’s strategies. Can new editor Jim Kirk soothe the riled-up newsroom?
And why is the Tronc newspaper treating its own newsroom as a group not to be trusted?
For example: How could we increase public demand for fact-based information? Would incentives work?
What’s clear is that Facebook has plenty of data from users already, which it can — will — use in conjunction with its two-question survey.
“We know a great deal about how to make linear television and we’ve been doing it a very long time, but there is a generation of people who currently don’t have cable subscriptions, and who won’t have cable subscriptions, that are beginning to form different habits around how they consume news.”