Archives: 2019

And turning away a bit from Facebook video: “Our video lives on YouTube. We’re going to program for the YouTube audience.”
“Here we are in 2019 and while it may be easier to read a free digital copy or an article that your friend shares, a quality, printed publication showcasing your state is VITAL.”
This is a battle that’s been fought in Europe before, most notably in Spain in 2014. But for a variety of reasons — shifts in publisher business models and the move to mobile highest among them — the power dynamics are a little different this time around.
Plus: NPR bets on life hacks and productivity guides, a toothbrush company doesn’t like where its podcast ad ended up, and how a side project turned into 4 million downloads.
Could the moves presage the major rollup that’s been increasingly talked about in America’s now-in-play, ever-struggling daily newspaper industry?
During an outbreak in the Democratic Republic of Congo, “as rumors surface, communications experts rebut them with accurate information via WhatsApp or local radio.”
“There are broad concerns that Facebook continues to engage in deceptive behavior when it comes to user privacy, and that it is biased against certain groups, but outsiders currently have almost no possibilities to verify these claims.”
“We made a lot of investments over time that we knew were never going to be grand slams, but that we thought could be good sustainable, viable doubles that were actually solving a really important problem in this space.”
“We wanted to take these three different segments and treat them differently and be flexible enough to really target the people who are most likely to convert, rather than have a blanket rule across every site, every user, and treat them all equally.”
“I wanted to start engaging with readers about our intentions behind our stories.”
“We’re being forced to act like spies, having to learn tradecraft and encryption and all the new ways to protect sources. But we are not an intelligence agency. We’re not really spies. So, there’s going to be a time when you might make a mistake or do something that might not perfectly protect a source.”
“Who’s your audience? How will you serve that audience? Why do we care about that audience? No, really, what’s the payoff?”