CEO Mark Thompson says “the single biggest reason” behind the paper’s success was the decision to give more autonomy to teams working on the publication’s various digital products.
A new TV ad set to air during the Oscars shows the Times, flush with digital success, expanding the sort of journalism it highlights to potential paying subscribers.
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Scire, Sarah. "The New York Times is using The 1619 Project to market how “the truth can change how we see the world” (and subscriptions)." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 6 Feb. 2020. Web. 29 Sep. 2023.
APA
Scire, S. (2020, Feb. 6). The New York Times is using The 1619 Project to market how “the truth can change how we see the world” (and subscriptions). Nieman Journalism Lab. Retrieved September 29, 2023, from https://www.niemanlab.org/2020/02/the-new-york-times-is-using-the-1619-project-to-market-how-the-truth-can-change-how-we-see-the-world-and-subscriptions/
Chicago
Scire, Sarah. "The New York Times is using The 1619 Project to market how “the truth can change how we see the world” (and subscriptions)." Nieman Journalism Lab. Last modified February 6, 2020. Accessed September 29, 2023. https://www.niemanlab.org/2020/02/the-new-york-times-is-using-the-1619-project-to-market-how-the-truth-can-change-how-we-see-the-world-and-subscriptions/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2020/02/the-new-york-times-is-using-the-1619-project-to-market-how-the-truth-can-change-how-we-see-the-world-and-subscriptions/
| title = The New York Times is using The 1619 Project to market how “the truth can change how we see the world” (and subscriptions)
| last = Scire
| first = Sarah
| work = [[Nieman Journalism Lab]]
| date = 6 February 2020
| accessdate = 29 September 2023
| ref = {{harvid|Scire|2020}}
}}
