Quah, Nicholas. "If people will pay for MP3s of people whispering them to sleep, why won’t they pay for podcasts?." Nieman Journalism Lab. Nieman Foundation for Journalism at Harvard, 11 Feb. 2020. Web. 20 Jan. 2021.
APA
Quah, N. (2020, Feb. 11). If people will pay for MP3s of people whispering them to sleep, why won’t they pay for podcasts?. Nieman Journalism Lab. Retrieved January 20, 2021, from https://www.niemanlab.org/2020/02/if-people-will-pay-for-mp3s-of-people-whispering-them-to-sleep-why-wont-they-pay-for-podcasts/
Chicago
Quah, Nicholas. "If people will pay for MP3s of people whispering them to sleep, why won’t they pay for podcasts?." Nieman Journalism Lab. Last modified February 11, 2020. Accessed January 20, 2021. https://www.niemanlab.org/2020/02/if-people-will-pay-for-mp3s-of-people-whispering-them-to-sleep-why-wont-they-pay-for-podcasts/.
Wikipedia
{{cite web
| url = https://www.niemanlab.org/2020/02/if-people-will-pay-for-mp3s-of-people-whispering-them-to-sleep-why-wont-they-pay-for-podcasts/
| title = If people will pay for MP3s of people whispering them to sleep, why won’t they pay for podcasts?
| last = Quah
| first = Nicholas
| work = [[Nieman Journalism Lab]]
| date = 11 February 2020
| accessdate = 20 January 2021
| ref = {{harvid|Quah|2020}}
}}