Still in beta, Daily Perfect offers news aggregation based purely on your name.  Type it into the home page, let the wheels turn for a little while, and it comes back with a custom-tailored package of news items and topics (and people of interest to you in the People tab).  For a not-common name with presence in a variety of places around the web, like mine, it works pretty well.  If your name is Jim Smith, or if you’re fairly invisible on the Web, probably not so well.  A Twitter inquiry finds others agreeing it sort of works for them. 

You can improve the results by voting topics thumbs up or down.  There’s also a books recommendation tab that presumably generates a little Amazon affiliate revenue.  For fun, see what it recommends for others via the “change name” feature.