Nieman Foundation at Harvard
Snapchat wants to slip a little news into teens’ social smartphone time
ABOUT                    SUBSCRIBE
June 30, 2010, 6 p.m.

Google News revamps with “news for you” angle

A few moments ago, the Google News homepage rolled out a redesign — a revamp meant to make the algorithm-driven news site “more customizable and shareable.”

“There’s an old saying that all news is local,” writes Google software engineer Kevin Stolt in a blog post announcing the design changes. “But all news is personal too — we connect with it in different ways depending on our interests, where we live, what we do and a lot of other factors. Today we’re revamping the Google News homepage with several changes designed to make the news that you see more relevant to you. We’re also trying to better highlight interesting stories you didn’t know existed and to make it easier for you to share stories through social networks.”

In other words, the new site is trying to balance two major, and often conflicting, goals of news consumption: personalization and serendipity.

The more specific purpose of today’s changes, Google says, is threefold: first, to have consumers tell Google what stories most interest them; second, to help those consumers keep track of ongoing stories; and third, to help them share stories with others.

Among the changes being implemented, per Stolt’s explanation of them:

Customizable interest areas: “The new heart of the homepage is something we call ‘News for you’: a stream of headlines automatically tailored to your interests. You can help us get it right by using the ‘Edit personalization’ box to specify how much you’re interested in Business, Health, Entertainment, Sports or any subject you want to add (whether it’s the Supreme Court, the World Cup or synthetic biology). You can choose to view the stories by Section view or List view, and reveal more headlines by hovering over the headline with your mouse. We’ll remember your preferences each time you log in.”

Customizable news sourcing: “To give you more control over the news that you see, we’re now allowing you to choose which news sources you’d like to see more or less often. You can do so in News Settings. These sources will rank higher or lower for you (but not for anyone else) in Google News search results and story clusters.”

An emphasis on local news: “And then there’s local news; we’re now highlighting weather and headlines about your city or neighborhood in their own section, which you can edit with whichever location you want to follow.”

An increased emphasis on the Spotlight section: “We’re also more prominently displaying the Spotlight section, which features stories of more lasting interest than breaking news and has been one of our most popular sections since we introduced it last fall.”

Communal (read: non-customized) story highlights: “There are the subjects that interest you and then there’s the major news of the day. To make it easy for you to find the big stories like Hurricane Alex, we’re adding links to topics that many outlets are covering. You’ll find these topics in the Top Stories section on the left side of the homepage as well as in linked keywords above headlines. Clicking on a topic link takes you to a list of related coverage that you can add to your news stream.”

(This is also a nod, I’d add, toward serendipity — a goal Google News has expressed interest in before, most notably through its Spotlight and its Editors’ Picks features.)

The changes are pretty fascinating, all in all (especially in the context of Google’s rumored move into Facebook territory); we’ll likely have more to say on them later on. In the meantime, here’s more on the changes, from the horse’s mouth:

POSTED     June 30, 2010, 6 p.m.
Show comments  
Show tags
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
Snapchat wants to slip a little news into teens’ social smartphone time
“A 19-year-old may not come across what the Iran deal is, but if it’s in their face in Snapchat, where they’re living all day, I kind of see that as a social good.”
The Worcester Sun wants to bootstrap paywalled hyperlocal digital into a Sunday print product
“We could use Sunday print to boost us into the stratosphere, to get us into a stable orbit where we can launch other things.”
Slate is taking steps to reduce its page load time by 75 percent
Slate Group vice chairman Dan Check discusses how Slate plans to speed up its site, how it’s thinking about ad blockers, and why it’s participating in platforms like Apple News.
What to read next
As giant platforms rise, local news is getting crushed
The quest for scale, driven by the distribution power of a few enormous technology platforms, is killing the business case for local news. Will anything take its place?
890What happened after 7 news sites got rid of reader comments
Recode, Reuters, Popular Science, The Week, Mic, The Verge, and USA Today’s FTW have all shut off reader comments in the past year. Here’s how they’re all using social media to encourage reader discussion.
699Facebook woos journalists with Signal, a dashboard to gather news across Facebook and Instagram
Signal helps journalists find, source, and embed content from Facebook and Instagram.
These stories are our most popular on Twitter over the past 30 days.
See all our most recent pieces ➚
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
International Consortium of Investigative Journalists
Mother Jones
Gawker Media
Texas Tribune
American Independent News Network
The Economist