Archives: 2018

Non-subscribers visiting WSJ.com now get a score, based on dozens of signals, that indicates how likely they’ll be to subscribe. The paywall tightens or loosens accordingly: “The content you see is the output of the paywall, rather than an input.”
“What we took away was that we can easily live without Facebook.”
Does he really want to take on becoming the great consolidator of the American press, conquering once-mighty Gannett? Or will he exit the field — richer, but his ambitions humbled?
“Publications like the Financial Times and Wall Street Journal assume a lot of things about what their readers know. If the price of oil goes up, what happens to the dollar? They assume you know that. We assume our readers don’t.”
“This is all about how we can provide subscribers with the type of content that makes them feel like they’re getting insight they’re not getting anywhere else.” It’s also a bet on keeping some content subscriber-only, not subject to its five-articles-a-month metered paywall.
Plus: The daily news podcast space gets a little more crowded, The Guardian experiments with an augmented player, and Amazon wants to turn your blog into a podcast.
A New York federal judge ruled that when publishers from The Boston Globe to Vox Media to Breitbart “caused the embedded tweets to appear on their websites, their actions violated plaintiff’s exclusive display right.” Shan Wang
“It’s not so much about gaming Facebook’s algorithm or working with the Facebook changes as much as it is taking advantage of Facebook as a truly social platform.”
Plus: The lines between “fake news” and psyops, the Russians shared real news too, and “reality apathy.”
The Guardian Mobile Innovation Lab’s podcast player for the mobile web lets you listen to a show without using a podcast app, and get phone notifications that point you to links and graphics at relevant points in the story as the audio plays.