We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Digiday / Sara Guaglione
/ Mar 28“BDG has also streamlined its editorial strategy from covering ‘as many content categories and capturing as many category specific dollars as possible from advertisers’ to… focusing on ‘three to four categories at most on a lifestyle site and moving the more niche categories like travel or food onto very specific sites, instead of trying to spread them out over the portfolio,’ [senior vice president of marketing and audience development and head of social Wes] Bonner said. BDG is also focusing its efforts on social channels other than Facebook and X, such as Instagram and TikTok.” —SC
Tags:
Bustle,
Digiday,
events,
Instagram,
social media,
TikTok
