We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
“Ad spending will increase 5.9% this year to $874.5 billion, excluding U.S. political advertising, the report said. That figure is slightly behind global inflation as predicted by the International Monetary Fund, meaning it represents a slight decline in real terms, said Kate Scott-Dawkins, president of business intelligence at GroupM, in a presentation Thursday.” —
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advertising