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The rise of informal news networks
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What We’re Reading
We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Digiday / Max Willens / Jul 31, 2017
“Last week, HuffPost said its Facebook Messenger bot, which was created to keep readers updated on Donald Trump, would shift gears to share HuffPost stories its editor-in-chief Lydia Polgreen picks herself. HuffPost shifted the focus of the Messenger bot because it wasn’t driving enough engagement. Many subscribers were opening the chat to read the alerts, but not clicking through to read the stories.”
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