“It claims Smith was a major player in an ultimately unsuccessful 2019 merger between BuzzFeed and Ozy, used NDA-protected information from those talks to assassinate Ozy in a series of articles for The New York Times, and then replicated Ozy’s investor and revenue strategies for his own media company. ‘Ben Smith did not just take the proverbial page out of the OZY playbook: he took the entire playbook,’ the lawsuit alleges.” (Smith
reported reported Ozy wildly inflated its audience numbers, among other issues.)
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