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Seeking “innovative,” “stable,” and “interested”: How The Markup and CalMatters matched up
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We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Digiday / Lucinda Southern / Feb 27
“At the end of January, the subscription publisher changed its metered access after six months of testing. Reader research found that on average people either read five articles before subscribing or they sign up right away. And a high content threshold would allow potential subscribers to slip through the net and never hit the paywall.”