We keep an eye out for the most interesting stories about Labby subjects: digital media, startups, the web, journalism, strategy, and more. Here’s some of what we’ve seen lately.
Folio / Kayleigh Barber
/ Mar 18“Wired’s [paywall] included the subscriber benefit of getting an ad-free digital experience, which is something that the brand’s readers explicitly expressed they wanted—and has, so far, worked. ‘Our subscription numbers [are] over 100,000 subscriptions in the year after we launched the paywall, which is a crazy number when you compare it to the number of digital subscriptions we had the previous year.’ With roughly 30,000 subscriptions prior to the paywall, the number is up 272 percent YOY.” —
