about  /   archives  /   contact  /   subscribe  /   twitter    
Share this entry
Make this entry better

What are we missing? Is there a key link we skipped, or a part of the story we got wrong?

Let us know — we’re counting on you to help Encyclo get better.

Put Encyclo on your site
Embed this Encyclo entry in your blog or webpage by copying this code into your HTML:

Key links:
Primary website:
theblaze.om
Primary Twitter:
@theblaze

Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

The Blaze is a conservative, libertarian media brand associated with American radio host Glenn Beck, that is comprised of radio, television and web programming.

Beck founded Mercury Radio Arts in 2002, out of which grew his eponymous and extremely popular radio program on American politics. In 2010, Beck’s company launched The Blaze, a news and opinion website run by four people that received nearly 2 million unique views in its first days.

About a year later, Glenn Beck TV was launched, on September 12, 2011, about two and a half months after Beck departed Fox News. In June of 2012, Beck rebranded all of these media properties under the name The Blaze, after the website which, by that time, was approaching 9 million unique views a month and employed 17 full time staffers. In total, Beck employs over 100 people.

As of 2013, The Blaze reported revenue between $25 and $100 million. In February of that year, Beck launched a campaign asking listeners to ask their local cable and satellite providers to pick up The Blaze web channel, which has been distributed via the Dish Network since 2012. At least three other networks followed suit.

Although Beck has frequently stated his preference for the independence afforded him by relying on subscription fees rather than outside investors, in 2013 TechCruch reported that Beck was seeking to fundraise $40 million for the expansion of certain international programs, among other projects. The Blaze brand has recently also come to include a digital and print magazine, a series of e-books and an online marketplace for the promotion of small businesses.

Peers, allies, & competitors:

Recent Nieman Lab coverage:
Sept. 16, 2021 / Joshua Benton
True Genius: How to go from “the future of journalism” to a fire sale in a few short years — Remember Genius? The startup that started out decoding rap lyrics (and named Rap Genius) but then wanted to create a new layer on top of the entire internet and “annotate the world”? The one that The Washingt...
Sept. 16, 2021 / Shraddha Chakradhar
This study shows how people reason their way through echo chambers — and what might guide them out — Preaching to the choir, shouting in an echo chamber — whatever your preferred metaphor is, a study published earlier this week in the Journal of the European Economic Association sheds some light on what may be happeni...
Sept. 15, 2021 / Sarah Scire
Misinformation is a global problem. One of the solutions might work across continents too. — Is there something WEIRD about fact-checking? Much of the research about combating misinformation with fact-checking comes from experiments that looked at single countries in North America, Europe, and Australia. By over...
Sept. 15, 2021 / Laura Hazard Owen
Facebook’s pivot to video didn’t just burn publishers. It didn’t even work for Facebook — The phrase “pivot to video” has become a joke, shorthand for a media company’s last-ditch effort to turn things around before the layoffs begin. “Today’s metrics are tomorrow’s punchli...
Sept. 14, 2021 / Sarah Scire
Some questions (and answers) about the Local Journalism Sustainability Act — Research tells us that our democracy relies on healthy local journalism, but we know the industry is ailing. Closures, layoffs, and cutbacks in local news — common before the pandemic, thanks to collapsing ad revenue ...

Recently around the web, from Mediagazer:

Primary author: Caroline O'Donovan. Main text last updated: June 12, 2014.
Make this entry better
How could this entry improve? What's missing, unclear, or wrong?
Name (optional)
Email (optional)
Los Angeles Times logo

The Los Angeles Times is a daily newspaper owned by Tribune Publishing. It is the United States’ fourth-largest daily newspaper and among the top five newspaper websites in the country. The Times was owned by the Otis/Chandler family from its founding in 1881 until 2007. The family-owned Times Mirror Co. merged with the Tribune Co….

Put Encyclo on your site
Embed this Encyclo entry in your blog or webpage by copying this code into your HTML:

Encyclo is made possible by a grant from the Knight Foundation.
The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age.
Some rights reserved. Copyright information »