about  /   archives  /   contact  /   subscribe  /   twitter    
Share this entry
Make this entry better

What are we missing? Is there a key link we skipped, or a part of the story we got wrong?

Let us know — we’re counting on you to help Encyclo get better.

Put Encyclo on your site
Embed this Encyclo entry in your blog or webpage by copying this code into your HTML:

Key links:
Primary website:
ft.com
Primary Twitter:
@ft

Editor’s Note: Encyclo has not been regularly updated since August 2014, so information posted here is likely to be out of date and may be no longer accurate. It’s best used as a snapshot of the media landscape at that point in time.

Financial Times is an international business newspaper based in London.

The FT was founded in 1888 and has been owned since 1957 by the British publishing conglomerate Pearson, which also owns a 50 percent stake in the British foreign-affairs magazine The Economist. In late 2012, a change in Pearson’s CEO led to suspicions that the FT might be sold, though Pearson executives denied those reports.

The FT had a worldwide circulation of about 677,000 as of 2014, about half in print and half online, with the majority of subscribers outside of the United Kingdom. The United States, with about 137,000 subscribers, has a higher Times circulation than Britain. The FT also had 455,000 paid digital and mobile subscribers as of 2014, with about half of those subscriptions bought by companies for their employees. (It had 290,000 corporate subscribers in total.) Its digital subscriptions surpassed its print subscriptions in mid-2012, and its digital revenue accounted for 46% of its overall revenue in early 2014 — the highest percentage of any U.K. newspaper. Of that digital revenue, about 60% came from digital subscriptions. In 2013, the paper announced it would cut down to a single global print edition as part of a shift toward digital-only publication.

The FT covers international business and financial news and is targeted toward high-ranking business officials around the world, and has launched a Latin American website and mobile app. In 2013, its subscribers included more than 160,000 users who accessed the paper through business licenses. It has been considered one of the world’s best newspapers.

The paper’s holding company, the Financial Times Group, has been profitable throughout the late 2000s, though its revenues have been buoyed in part by the success of the Economist. The paper had 550 newsroom employees as of 2014.

The FT announced in 2014 that it would opt out of the U.K.’s new Independent Press Standards Organisation and instead create an independent ombudsman-like position called an editorial complaints commissioner.

Since 2002, the FT has charged for its online content. The FT’s metered model, which it adopted in 2007, is seen as one of the most successful examples of paid news content online, with 47 percent of the Financial Times Group’s revenue coming from its digital operation and more revenue coming from subscriber fees than from print advertising. The metered model has served as the blueprint for a wide range of newspaper paid-content strategies, most notably The New York Times’.

The FT charges between $5 and $7.50 per week for access to its website. Since 2007, it has allowed a number of free articles per month without a subscription, though those free articles were eliminated in 2010 for all visitors except those who arrive via search engines. In November 2012, it moved to make all of its blogs free, though users had to register to view them.

The FT introduced daily and weekly passes in 2010, part of a micropayment plan the paper had been planning since mid-2009. The FT has also introduced two different for-pay, high-end social networking services.

Gathering user data is a significant part of the FT’s paid-content strategy. As of 2013, the site had 5 million registered users and a data team of about 30.

In March 2011, the FT announced a web redesign, including using the print edition’s signature pink background and added blog and video content, in a bid to drive more print and web subscribers. Two years later, it announced a digital-first strategy for production that included cuts of about 25 jobs.

In 2013, the FT launched a service called fastFT to provide breaking-news dispatches of 100 to 250 words on both a standalone site and the FT’s main site.

The FT released an iPad app in May 2010, which requires a web subscription after viewing 10 articles. The following year, the FT released a web-based app available in the Apple store, as a way to avoid being subject to Apple’s revenue restrictions for in-app subscriptions. It was pulled from Apple’s App Store two months later. Its was the first mobile news app to use the web language HTML5. In April 2012, the FT announced that its web app had been used by more than 2 million people, far more than had used the App Store version. By early 2013, mobile users accounted for 33% of its traffic and 15% of its digital subscriptions. Mobile advertising accounted for 12% of the FT’s digital ad revenues in 2013 as well.

In 2010, the FT announced plans for a partnership with the social location application Foursquare as part of an effort to reach younger readers.

The FT also publishes a lifestyle magazine called How To Spend It and launched a website for the magazine in 2009.

Video: Stephen Pinches of FT.com on online video strategy

Recent Nieman Lab coverage:
March 6, 2024 / Sarah Scire
“Don’t expect help from the disruptors”: The FT’s chief executive on AI, “loyalist” readers, and its U.S. expansion — There has been a remarkable amount of consistency at the Financial Times and I’m not just talking about the pink paper, which celebrated its 130th anniversary last year. FT Group CEO John Ridding has been chief exe...
Dec. 4, 2023 / Hanaa' Tameez
Here’s how 13 news outlets are using LinkedIn newsletters — “LinkedIn is cool now” is something I’ve been saying a lot (sometimes received with side eye!) since August when Bloomberg’s Sarah Frier first said it in an in-depth piece making the case for the platform’s fut...
Nov. 7, 2023 / Hanaa' Tameez
How 13 news publishers are using WhatsApp Channels — More than two billion people worldwide use WhatsApp for messaging, customer service, organizing communities, and sharing news headlines. Now, increasingly, they can get those headlines straight from the source. At the en...
Feb. 27, 2023 / Sarah Scire
Meet the first-ever artificial intelligence editor at the Financial Times — Madhumita Murgia describes herself as an accidental tech journalist. As a biology student, Murgia studied non-human intelligence in a gray parrot named Alex before she ever focused on intelligence of the artificial varie...
Jan. 19, 2023 / Laura Hazard Owen
At least we still have the creator econo … never mind — Washington Post owner and Amazon CEO Jeff Bezos made a rare appearance at the paper Thursday, meeting with executive editor Sally Buzbee and publisher Fred Ryan. The New York Times reports: As [Bezos] left, a Post employ...

Recently around the web, from Mediagazer:

Primary author: Mark Coddington. Main text last updated: July 31, 2014.
Make this entry better
How could this entry improve? What's missing, unclear, or wrong?
Name (optional)
Email (optional)
Explore: Wikipedia
Wikipedia logo

Wikipedia is a web-based and collaborative encyclopedia project. As of January 2012, Wikipedia has 20 million articles — more than 3.8 million of them in English — which have been written by volunteers from around the world. Almost all of its articles can be edited by anyone with access to the site. Wikipedia’s tagline is “the free…

Put Encyclo on your site
Embed this Encyclo entry in your blog or webpage by copying this code into your HTML:

Encyclo is made possible by a grant from the Knight Foundation.
The Nieman Journalism Lab is a collaborative attempt to figure out how quality journalism can survive and thrive in the Internet age.
Some rights reserved. Copyright information »