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The newsonomics of telling your audience what they should do
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Articles by Martin Langeveld

Martin Langeveld spent 30 years in the daily newspaper business, 13 as a publisher, working for a variety of New England papers. He is now a freelance marketing and strategic planning consultant based in Vernon, Vt. Email: newsafternewspapers@gmail.com
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“No grand strategy, no new business models for news will emerge from Omaha. Ultimately, these papers will be closed or sold.”
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“Ultimately, consolidation is just a mop-up strategy — one that simply squeezes out the final remaining profits before the lights are turned out.”
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Instead of a wave of consolidation, the former newspaper publisher argues, JRC’s bankruptcy could be a way for the newspaper industry’s biggest outside investor to continue to exit it.
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Look past Righthaven-related fears, Martin Langeveld argues, and you’ll see the possibilities NewsRight might afford in enabling and automating new ways of redistributing content.
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Keeping Martin Honest: the 2012 edition.
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What the aggressively-priced Kindle Fire will mean for news publishers.
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“I don’t think there’s any newspaper company in America that won’t have fewer people a year from now than they have today, and fewer still in two to three years.”
tapin-bayarea
Is TapIn BayArea a new prototype for the news industry, reclaiming engagement with local readers on the iPad?
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Alden owns stakes in many of the newspaper industry’s biggest companies. Are its stakes in JRC and MediaNews Group the building blocks for assembling a newspaper conglomerate?
March 9, 2011
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