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Here’s what ProPublica learned about managing a collaboration across hundreds of news organizations
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“As we build out that newsroom, how do we prioritize people who have experience serving info needs in communities across disciplines?”
“The grants will fund an organization’s first dedicated revenue positions, or grow an existing revenue team. Most will fund at least two new full-time positions for 24 months dedicated to revenue and fundraising.”
“The daily newspaper reporter might say, ‘You’re a community journalist, that’s so cute.’ But the fact is we’re professional and have our own organization.”
“In the six-and-a-half years we’ve run Mumbrella Asia, we’ve never had a profitable year. Traffic has grown and revenues have grown, but we’ve never come close to breaking even.”
“People just want to learn a playbook. At the high level, it’s motivational, but at the grassroots level, it’s answering what do your proposals look like, what does your budget look like, how are you talking to donors and members.”
“The Reader hasn’t turned a profit in ages, although revenue is said to be up almost 50 percent this year.”
“Things that were on the fires-and-car-accident side of things would get a lot of pageviews, but didn’t seem to have lasting impact on the way that people live their lives around here.”