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The newsonomics of telling your audience what they should do
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Articles by Rasmus Kleis Nielsen

Rasmus Kleis Nielsen is a research fellow at the Reuters Institute for the Study of Journalism and an assistant professor of communications at Roskilde University in Denmark.
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“When it comes to the future of news, as when it comes to so many other things, it is worth following the money.”
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“The future usually turns out to be weirder than we think.”
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European media scholar Rasmus Kleis Nielsen says there are big differences between how the media ecosystems on both sides on the Atlantic are shifting — and some ways Americans can learn from Europeans.
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Around the world, Roskilde University’s Rasmus Kleis Nielsen argues, it’s common for newspapers to be viewed as the political tools of their owners. A sale of The Philadelphia Inquirer might be a sign that a similar model is on the march in the United States.
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