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Collaborating with local TV

“The idea that you would collaborate with your competitor when you’re fighting for ratings is anathema to broadcasters.” But it may be a key part of how local news remains sustainable.
“Getting things on air will reach the audience you’re looking to reach. Getting things online is important so people can find the work later.”
“If it’s half of what we think it could be, then everyone here is going to reach more people with this subject of such critical importance here.”
“If people have broadband and can access digital news — which is still not a given here in the state — thinking that news can come from a digital outlet is something new to a lot in the state.”